Isn't it enough with a website and a business card? What is Personal Branding Photography about?
Personal Branding used to include nothing more than a simple business card with your name on it, but with the development of social media and an increasingly individualized society, the brand you build around yourself is probably the most important way to stand out from the crowd.
The internet and social media has made it available for everyone to create a platform where you can market yourself and your business without limitations. Great images with original content (means YOU) can be one of the most powerful piece of your marketing.
But what is Personal Branding actually about?
It is about WHAT PEOPLE REMEMBER ABOUT YOU. It is how you present yourself online and offline to potential clients and customers. Your personal brand builds your business, but it centers around you as an human being.
It is about making yourself available to potential and existing clients, showing who you are as an individual and building trust, connection and credibility.
It is a way to help your audience to decide if they want to buy from YOU amongst all the competition.
Before you book a Personal Branding Photoshot you should know your branding, your core values and decide on what kind of images you need to make the the impact that you want. To get to know more about Personal Branding Photography and how I work join me for my event GORGEOUS SATURDAY here. See you there!